What we do
AAI exists to ensure a viable, vibrant future for brand marketing. We champion inspiration and innovation across our pillars of access, insight and influence.
Being a channel for
senior advertising and marketing peers, we provide AAI members with access to
the people and ideas needed to thrive.
relationships, working together and making a difference for members is
fundamental to us. AAI offers the
opportunity for meaningful and practical conversations that make a difference
in day to day brand work.
AAI members gain
insight to influence and inspiration to innovate. We pave the way for brand
marketers to build capability and knowledge.
We enable our members to meet experts and peers they have the
opportunity to learn from.
Influencers’ member only network, knowledge share updates, working groups and
consultancy requests feed into our constantly-updated members’ services.
advocates for responsible self-regulation and fair competition, we engage in
dialogue and provide perspective on current issues to public affairs groups,
industry committees, media owners, agencies, regulators and Government.
The views of our
members are shared in important national policy discussions, providing
Ireland’s foremost brands with a voice to shape the future of advertising.